Welcome to The Perennial Mom Squad


Imagine how it would feel to be more in control of your schedule….

To enter dinnertime stress-free, with a plan…

To get more consistent sleep…

To have a self-care routine that wasn’t just “taking a shower alone”…

To have a clean and organized home…

To have regular adult only socialization….

The Doors to the Perennial Mom Squad are OPEN!

(But not for long!)

Monthly or Annual Payment Options.

The annual payment option is $200 / year,
which gets you TWO FREE MONTHS!

If you would like to pay annually, please email me at hello@kelsieruoff.com
and I'll email you a PayPal invoice.

Enrollment will close on Thursday, January 28th!



The Master Plan to Conquering Your Chaos

My goal is to help you start feeling better about all of the things that you’ve got on your plate.

 In order to do that, I have divided a mother’s chaos into five categories. While I recommend that these be completed in order, you are free to work on whatever stage you want once inside the membership. As you complete each stage, you’ll continue to free up more of your time and energy. 

Stage 1: Stabilize Your Schedule

Design a routine that brings some joy to your day. In this stage we cover command centers, digital + paper planners and how to properly prioritize your to-do lists. 

Stage 2: Mastering Meal Planning

Learn how to build a meal plan that works for your family; saving you time, money and stress. In this stage I teach you my six-step method to planning a month's worth of dinners in under an hour!

Stage 3: Establish Self-Care Routines

Start feeling more like yourself by getting consistent sleep and introducing self-care routines. In this stage you'll start a sleep / wake routine, set self-care goals, and get consistent with self-care. 

Stage 4: Harmonize Your Home

Organize your home room-by-room, and take the guesswork out of cleaning by establishing a schedule. In this stage I'll provide with you with cleaning + purging checklists to help you stay on task!

Stage 5: Get Social

Start reserving time for adult only activities: date night, girls' night, etc. In this stage we'll work on building ADULT ONLY socialization into your schedule. And don't worry, the craziness of the pandemic has been factored into this stage!

Plus Bonus Topics!

I know that there are certain times of the year that require extra chaos control. I'm talking back-to-school, the holidays, summer break, etc. During those times of the year you'll receive bonus content to help you stay on track! 

How Can the Perennial Mom Squad Help You?

Take this quiz to find out what area of chaos you’ll need to focus on conquering once inside the membership. 

Here's what squad members get every month:

Over $740 worth of value every month for only $20 / month!

Wondering how to cover the cost of your membership? I bet that when you start following my meal planning process you’ll save at least $20 a month on groceries and takeout! There’s your membership cost right there!

There is also an annual payment option of $200 / year, which gets you TWO FREE MONTHS! If you would like to pay annually, please email me at hello@kelsieruoff.com and I’ll email you a PayPal invoice.

Meet Kelsie, Founder of the Perennial Mom Squad:

Hi, friends! My name is Kelsie Ruoff, and I’m here to help you conquer your chaos!

I’m a mom to two strong-willed girls, wife to a Navy Veteran, dog mom to a sweet rescue pup, and plant mom to about 80 houseplants. I love all things planners, notebooks, calendars, post-it notes and Sharpies. I enjoy Netflix binges, fantasy novels, and long walks in Costco.

For the past four years I was very involved in the fashion industry, even owning my own online boutique! When COVID-19 hit everything changed, and life took me in a new direction. I had to dig deep to figure out what I was truly passionate about…to figure out what value I could bring to the women in my life.

Now, I’m focused on using my Type-A, obsessive, list loving personality to help moms conquer their chaos. My mission is to help busy moms reclaim their time and energy with organization techniques and time saving routines.

When you join my community you can expect a lot of: laughter, love and support.

What current members think:


Megan is a SAHM to one-year-old daughter Emme. She also runs her own photography business.

"Kelsie's meal planning strategies have changed the way I feel about my evenings. I didn't realize how much brain space was being used trying to come up with dinner every night. Freeing up that space in my mind has allowed me to start tackling the other important parts of her membership to conquering your chaos. If you find yourself wishing you had more time in your day, join the squad! Kelsie will help you reclaim it."


Jennifer L.

Jennifer is a mom of two (with a third on the way, yay!), and works from home full-time.

"This has been a rough year! Working at home with cooped up kids created a disaster, and tons of cooking at home meant we were eating the same things over and over.

After attending the meal planning workshop (in July) I had to sign-up for a year of the Perennial Mom Squad. This has been one of the most helpful programs I have found because of the real interaction with the group members, and Kelsie. I don't have it in me to go through YouTube to get ideas. Kelsie has made everything so much easier for me and my family. I also love the monthly chats and would never miss them!"


Jennifer V.

Jennifer is a mom of three and works from home full-time.

"I'm a hot mess mama... and Kelsie has helped me to realize that everything doesn't have to be done all at once. By helping us stay focused on one thing at a time and breaking down the tasks in a way to make them more doable, I've saved so much time! It's also fun sharing our successes with the other ladies out there going through the same thing!"



There is also an annual payment option of $200 / year, which gets you TWO FREE MONTHS!

If you would like to pay annually, please email me at hello@kelsieruoff.com and I'll email you a PayPal invoice.

Enrollment will close on Thursday, January 28th!



Frequently Asked Questions

No! While moms are the target audience, anyone that is trying to conquer their chaos is welcome! 

The community aspect of this membership will be hosted on Facebook, in a private group. This is where you’ll find the most support during your membership journey. However, all learning content will be hosted on a separate website that can be accessed anywhere with internet.

You will have the option to pay monthly, or annually. 

If you cancel within 7 days of joining, you will receive a full refund. 

You may cancel your membership at any time. If you are past the initial 7-day refund mark: Once you are charged for a month (or year), you cannot receive a refund. When you cancel your membership, the cancelation will take affect the following month, and you will have access to membership content until that time. 

If you decide to rejoin, you’ll have to wait until another open registration period.

Membership registration will only open a few times each year. This is so that when people join we can all work on membership content at the same pace. 

Please feel free to email me at hello@kelsieruoff.com with any other questions that you have!